EBITDA may sound complicated, but what is it?

EBITDA is an acronym for "Earnings Before Interest, Taxes, Depreciation, and Amortization". It's a financial metric similar to EBIT, but EBITDA goes a step further by removing depreciation and amortization from company earnings.

In other words, it's simply your business performance/operational profitability - without the noise. We can also say: Remove finance, tax and accounting techniques - and see the real performance of your business. Think: profit before the complicated.

It's important to calculate EBITDA correctly and measure health daily:

  • EBITDA margin = EBITDA/revenue
  • Interest coverage = EBITDA/interest
  • Debt service = EBITDA/(principal + interest)
  • Fixed cost recovery = EBITDA/fixed liabilities

What is EBITDA used for?

EBITDA is primarily used when a company wants to compare itself with other similar companies. It is an expression that shows the profitability of a company and it works because:

  • Fair comparison between companies
  • Eliminate financial disparities
  • Demonstrates operational efficiency
  • Helps with valuation
  • Simplifies performance measurement
  • EBITDA is also used in other contexts such as:

  • Valuation of businesses
  • Loan agreements
  • Bonus calculations
  • Investment decisions
  • The typical mistakes

    Based on our experience, we see 3 mistakes that are typically made

    ‍1. using the wrong formula
    • Choose a method based on data, not what's easiest.
    • Bottom-up works best if your accounts are clean.
    • Top-down is best suited for quick analysis.
    2. Lack of crucial adjustments
    • One-off or unusual events must be excluded.
    • Non-recurring expenses must be identified.
    • Rent vs. buy decisions need to be normalized.
    3. Ignoring the industry context
    • Know your industry
    • Your margin is neither "good" nor "bad" until you compare it to your industry.
    • Follow trends over time

    Your EBITDA success model

    1. Always check cash flow
    • EBITDA is not money - and money is still king.
    2. Know your adjustments
    • Clean data leads to better decisions.
    3. Follow working capital
    • Because EBITDA doesn't show the whole picture.

    Remember: The goal is not to have the highest EBITDA.
    It's to understand what your EBITDA is telling you.

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